Russian Superheroes at the VerSous Business Trade show held at the Expo Center

Representatives from more than 200 companies and over 5,000 entrepreneurs from Russia and the CIS countries took part in the international forum.

Attendees and forum participants had the opportunity to listen to presentations by various speakers and panel discussions led by leading experts in the domain of trade and entrepreneurship. Speakers, representing multiple major companies, shared their knowledge within the business part of the program. Real business sharks spoke there: lawyers, marketers, developers, business trainers, franchisors, and other business experts who presented their successful cases, analyzed different market and customer acquisition channels, discussed businesses of the future, rapidly changing consumer trends, innovative solutions in communications, the use of artificial intelligence and robotics in business, and more. The discussions raised the most pressing and relevant questions, making the exchange of experience incredibly valuable.

The team behind the Russian Superheroes brand, currently experiencing rapid growth in all three age categories (0+, 6+, and 14+), closely monitors key market events. Therefore, we could not miss such a significant business occasion and proudly presented our vibrant and technologically advanced booth. At the Russian Superheroes Universe stand, we showcased a wide range of branded superhero products, constantly updated with new items, to cater to diverse target audiences. Our trademark “revived” superhero animators, who previously captivated guests at the Sochi International Youth Festival, once again put on an impressive show. Peresvet, Leshy, Yaga, Konyok, and Zarya, dressed in their superhero attire, mesmerized the Moscow public with their charismatic presence and enthusiastically introduced forum visitors to the world of “The Russian Superheroes.” The Universe stand was also visited by the General Producer of the project, Oleg Roy, a renowned Russian writer.

The VerSous International Forum is more than just a reflection of the current economic situation in the franchise market. It is also an ideal platform for entrepreneurs, united by a common idea of business promotion in this format. The forum serves as an ideal place for establishing new and valuable business contacts. Additionally, it provides an indescribable charge of inspiration and opens up new opportunities.